Despite the years The efforts and costs of billions of dollars, none of the auto manufacturers of the world has yet corresponded TeslaThe amount in the provision of software updates (OTA) (OTA). As with your phone and laptop, these operating system updates allow the owners to remotely update their cars.
Tesla presented OTAS In 2012, but now Elon Musk produces these updates, like no other automaker. “Tesla once released 42 updates for six months,” says Wield Jean-Mari Lapyr, technical director of Capgemini for cars. But for many other car manufacturers, Lapeyre, OTAS SHIP “maybe, once a year, speaks.
For traditional automobile companies, software remains or until recently there was only one component with a latch among many. On the contrary, for Tesla and other automobile car manufacturers, in the event of their Rivi, clear, Polestar and Chinese brands, such as Byd, Xpeng and Xiaomi, this is almost the entire shabang.
Interestingly, GM was actually the first automaker to introduce OTA functionality, Two years ahead of TeslaBut it was limited Onstar Telematic system. OTA from traditional automakers often add only information and entertainment changes, while OTA from the first digital brands can be switches of the form, increasing the range and increasing speed. They also often present features from the regime to sincere performance: Puka From Tesla, Plush suspension for owners of Rivines and Unlocking car by phone From Polestar.
Cars were on on -board microprocessors Since the 1970sBut until the relatively recently traditional auto manufacturers have made their software cars designed to remain largely unchanged during the 20-year life of the car. Since 2021, the complexity of the latest software platforms for vehicles has increased by about 40 percent per year, estimates McKinsiThere are currently 69 million vehicles capable of OTA in the United States. S&P GlobalField
Such Software carsor SDVS, will increase car sales, Auto -manufacturers hopedThe field according to two indicators of indicators that measure the progress of SDV, Tesla leads the packaging. Gartner digital automaker index for 2025 Place Chinese manufacturers EV NIO and Xiaomi in the second and third positions, respectively. Ward Intelligence It agrees that these are three to win. On the other end of the scale, similar to the analysis of parishes, Nissan, Toyota, Mazda and Jaguar Land Rover Leave belowField
Savings and sale
It is done correctly, OTA not only refresh the user experience of the car, but can also reduce the cost of reviews for automakers. More than 13 million cars were recalled in 2024 due to problems related to software, 35 percent more than in the previous year. Before OTA, The average cost of automatic review There were about $ 500 per car. OTA can be delivered via a wireless network, but they are not free, or for environment or for automakers –Harman AutomotiveOTA software supplier assesses that it costs $ 66.50 per vehicle for delivery of 1 GB update.
But usually these are only digital natives that send huge updates, because, as a rule, only they are capable of firmware updates (FOTA). They can update transmission, battery management and brake systems. FOTA capabilities require that cars are usually EV – to have a good, constant connection and significant computing power, most of this left hidden for future updates. For example, the gravitational electric SUV Lucity is equipped with the last Nvidia Orin-X processorwith 512 GB of built -in storage, but car OS Suitable for only 100 GBLeaving a bunch of places for subsequent OTA updates.
As the income from the Western automobile company falls, automakers seek to make money on a subscription with OTA support. Give Tesla 2000 dollars and with An optional increase in accelerationYour EV can be unlocked due to the broadcast to become a tire, faster from the mark. Another 10 dollars a month, Tesla's Premium Connectivity package Adds streaming data, living cameras and other goodies. Do you want, as critics claim to be misleading a function under the supervision of complete independent driving (FSD)? This is yours for an additional $ 99 per month.
