This weekend, the White House gloated about the Kennedy Center of Honor medals, historically created by local businesses in Washington, D.C., being redesigned by a multinational luxury brand.
Since his inauguration, President Donald Trump has sought to use the power of the presidency to bend American culture to his will, including Kennedy Center for the Performing Artswhere he was elected chairman in February after a purge of the board of trustees.
On Sunday night, Trump will host the center's annual gala, becoming the first president to do so. He claims “was very involved” in selecting the honorees, who were recognized at the medallion ceremony on Saturday.
Since 1978, these medallions have been made by local craftsman James Baturin, who, along with his wife and children, over the years of the family business, has made more than 250 awards – large multi-colored ribbons with gold nameplates. in accordance with VUSA9.
That is, until this year.
Tuesday Kennedy Center revealed new medallions created by Tiffany & Co. Somewhat less prominent than the previous design, the new one features a gold disc hanging from a dark blue ribbon.
Before Saturday's White House ceremony shot tweet disparaging the family business that was abandoned for the luxury goods giant. The post noted the “new, much sleeker design” as a “MASSIVE upgrade from the tacky rainbow medallion designs of yesteryear.”
When the reporter indicated the legendary history of the awards, so mockingly described by the Trump White House, one of the users of social networks joked: “Outsourcing work from a small family business to a large corporation? It adds up, yes.”
