Along with his income statementRoblox announced it has paid out a billion dollars to game creators through its developer exchange program, already surpassing its 2024 total of $923 million. The company said this is the first time this figure has been achieved in a calendar year (previously emphasizing the billion-dollar payout for the “previous year” in its announcements). Roblox Developers Conference).
The event announced an 8.5% increase in conversion rates for users cashing out their Robux platform currency into dollars. The rate was raised to $0.0038 for every Robux earned, increasing the value of 30,000 Robux earned from $105 to $114. (Bought Robux cost users $300 for 30,000).
The company said the top 1,000 creators on the platform earned an average of $1.1 million, up 40% year-over-year. Authors' earnings for the third quarter amounted to $427.9 million, which is 85% more than in the same period. The company claims that 47% of creators would not have made an income without Roblox, and only 25% of them have a college degree. 74% of platform developers work alone.
Some of the most popular games on the platform this year have been user-created, with games like Grow A Garden and Steal A Brainrot attracting millions of concurrent users. Roblox users can also earn money by selling items in the game.
Roblox reported steady growth in its financial results, with a growing audience primarily playing on mobile devices and PCs. A separate study from NewZoo found that the player base was aging but still playing the game. Increase in the number of players over 13 years of age by 54% compared to the same period last year..
Growth is compensated ongoing concerns about user safety on the platformwhich has an overwhelmingly underage audience. The company responded to this parental control extensionand this month I started looking for people to join the parent council to provide ongoing feedback.
