Superhuman brings together a writing assistant, email, collaboration tools, and AI agents into a single platform.
GrammarLong known as an artificial intelligence (AI)-powered writing assistant that identifies typos in your emails, it's rebranding as Superhuman as part of its transformation into an all-in-one productivity platform.
The rebrand includes four products within the Superhuman suite of tools, including writing assistant Grammarly, an inbox service, collaboration platform Coda, and an artificial intelligence agent platform called Superhuman Go. The company said the unified suite “understands” the user's work context by accessing and synthesizing data across platforms.
“When we started Grammarly, we knew technology would constantly change.”
Superhuman originally created software to detect spelling and grammatical errors and has now evolved into an AI writing assistant that offers style, form, and tone recommendations, as well as coordinating tasks across email, calendars, and document management.
Luke Behnke, Superhuman's vice president of enterprise products, told BetaKit that the rebrand had been in the works for some time but went “full steam ahead” in January when Grammarly acquired artificial intelligence productivity platform Coda. Grammarly hired Coda CEO Shishir Mehrotra as its chief executive and later acquired AI email management app Superhuman over the summer.
“The name seemed like the right fit for how we see humans and AI working together in the future,” Behnke said.
All three of Grammarly's co-founders have Canadian ties or live in Canada. The Bay Area company, which employs about 1,500 people according to LinkedIn, also expanded to Vancouver in 2019 to take advantage of the city's tech talent.
Max Litvin, Dmitry Leader and Alex Shevchenko founded Grammarly in 2009 in their homeland of Ukraine and then moved to North America. Litvin and Leader both live in Vancouver, and Shevchenko received an MBA from the University of Toronto. Lytvyn was also politically active in Canada, signing open letter in February, along with other business leaders calling for the immediate recall of Parliament after it adjourned.
With 40 million weekly active users, including enterprise customers Databricks and Zoom, the San Francisco-based company was last valued at US$13 billion in 2021 and will generate $700 million in annual revenue. Grammarly has raised $1 billion in growth funding from General Catalyst's Customer Value Fund for sales, marketing and “strategic acquisitions.”
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As part of the rebranding, Grammarly's free model will continue to be available to regular users for spelling and grammar checking, Behnke said. Meanwhile, paid individual users will now receive the entire Superhuman AI suite for the same annual price as a single Grammarly tool.
The enterprise utility of artificial intelligence tools has become a controversial topic as technology companies increasingly integrate artificial intelligence into their work processes and set expectations for employees who will use the technology. Famous Canadian companies Shopify And Plain text internal requirements for employee use of AI were published this year and are now taken into account in performance reviews.
While many companies have placed their bets on increasing productivity, this has not generally happened. especially with the AI pilot projects. Behnke acknowledged that proof of concept failure is a real problem he's heard about from Grammarly's business customers, especially when employees aren't using the product. “The burden is on AI providers to prove the return on investment,” he said.
In Canada, companies are implementing artificial intelligence tools in slower speed than their global peers, despite industry and government pressure to integrate the technology, according to venture capital firm Georgia Partners. At Grammarly, Behnke said internal AB testing of one pilot client resulted in a 16 percent increase in customer satisfaction.
This was announced by Litvin, who is the head of the company’s revenue department. Vancouver Summit website that Grammarly knew from the start that its technology would evolve according to the problem it solved.
“When we launched Grammarly, we knew technology would change,” Litwin said. “When we started, it was impossible to do what we wanted. Our mission and vision were not possible at the time we started the company, and we knew it. We relied on technology to advance.”
Image provided Vancouver Summit website.
