Canadian music industry and global streamers meet CTRC to talk CanCon and more

Over the past few days CRTC held a hearing To determine, a modern musical landscape is still created so that Canadian artists get honest shaking on a home lawn.

On the nose, the hearing is studying whether Kancon helps the rules with the discovery of music in streaming services. Nevertheless, he is also deeper and studies the idea of ​​creating a Canadian music fund, for which all prominent streamers will pay to help support Canadian art. This is similar to recently created funds to help finance Canadian news and television spaces.

CRTC is a bit with this hearing. He also accepts presentations and asks questions about the collection of modern musical data and how AI can affect the musical industry, from distribution to creation.

Until now, the expected Canadian players, such as Rogers, Cogeco, CBC and Music Canada, have presented more than 30 presentations. Nevertheless, large technological players, such as Apple, Amazon and Spotify, also appeared. Finally, there were many speeches from small and medium -sized players, such as Durham Radio, Music Office, indigenous peoples and others. You can find all the presentations published on CRTC listening to Twitter accountField

This listening seemed to be a little disorder from the appearance, since it is engaged in both the online transmission of music and the radio, so the breadth of questions and presentations was quite wide. Technological companies claim that they are already doing a lot to promote Canadian content to Canadians. Rogers uses this time to insist on the new rules for moving AM radio stations in FM, and small players, such as Torres Media, used their time to argue about a smaller number of documents for small radio stations, among other things.

Throughout this noise, there are still some interesting moments that were raised about the modern musical landscape in Canada.

For example, something that arose more than once was the fact that radio stations should play a certain number of Canadian songs, but online hasters do not, and it seems that this complicates the competition of the radio. The presentation of Stingray Media even mentions that when forcing the media to play Cancon, which can lead to the same songs to play a lot, can even push people away from radio and streamers.

Another problem that arose more than once was the possibility of advertising Cancon music. Right now, the song was supposed to be composed, written and performed by a Canadian, but this still excludes a lot of music of Canadian artists. For example, very often there are several people who work on pop sands, that is, in unlikely, that this is unlikely, these songs are used for Cancon.

The presentation of the media digital association (Dima) claims that the streaming transmission is very important, and saved the Canadian musical industry from piracy. However, it is also worth noting that Mobile age This year we talked with several Canadian indie artists, and not one of them was very pleased with how streaming income worked.

There are several more days of presentations, as CRTC expects 50 by the end of this consultation process. In general, on some questions that CRTC asked that there will probably be some changes in the CANCON MUSIC requirements, but it is still unknown what other changes will be implemented, and probably it will take some time after the presentations are completed to see what kind of real results.

Source: CRTC