It is noteworthy that Amazon does not expect what Amazon said today.
To break away from Google
Amazon does not publicly speak about this, but it would be reasonable to own the OS used in its proprietary streaming devices. The presence of complete control over the OS in the stream stream, boxes and TVs will give Amazon a stronger support in one of the fastest growing consumer technological markets. Search for repeating income in comparison with sales of hardware units, Teaching industry players were bias focus on the way to softwareAnd Operators OS see success in monetization advertising, tracking and servicesField
Vega will also give Amazon greater flexibility and power in integration Alex+new generative voice assistant AI that it is He is desperately trying to monetizeWith its streaming devices. From -from the potential for generative AI, bring the valuable capabilities of intellectual television, such as the supply of content based on conversational requests from the audience, Fire TVs can be one of the best shots of Amazon When making money from Assistant AI.
The decrease in Google dependence can also help Amazon to expand its streaming business. In 2022, Amazon accused Google Prevention of prevention of Android partners to create third -party fire televisions. Short protocol soon reported The fact that Amazon and Google made a deal, allowing some television OEM manufacturers, such as Hisense, make fire televisions. Google and Amazon have never confirmed such an agreement, but the proprietary OS will help Amazon reach the basis of any expectations that Google could be installed.
Finally, the launch of Android on streaming devices is supplied with unnecessary Cruft, since the code necessary for smartphones is not needed in devices such as Smart TV.
LowPass quoted three anonymous sources, which claimed that Amazon will announce Vega OS for TVs at his event planned for New York on Tuesday. Nevertheless, it is expected that Amazon announced Vega earlier, but this is not so.
