Xbox Game Pass Ad-Supported Tier Could be Next, Niko Partners Analyst Says

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William d'angelo
Published 1 day ago / 2316 views

Microsoft This week announced A number of changes in his Subscription Subscription service, which include Ultimate Tier, observing the increase in prices from $ 20 per month to $ 30 per month, increasing by 50 percent.

Niko Partners analyst Daniel Ahmad claims that Microsoft makes bets, console players will remain loyal to Game Pass Ultimate at a higher price, while it increases the growth of PC, PS5 and Switch 2 with the first and late days of the ports that are at full price.

“The main problem for Xbox is currently managing the transition from an ecosystem based on a closed console to an open long-term ecosystem,” said Ahmad (through Gamepot)

“Sales of consoles have decreased significantly, the absorption of PC Pass Pass was slow, and the cloud is still considered as the expansion of the existing game, and not the main entrance point.

“The bet on what Microsoft is here is that its existing console base remains loyal to the game passing at higher prices (or current prices with a bonus), while it seems to increase growth on PC, PS5 and Switch 2 through the first day / later ports, which are at the full price.”

Ahmad can see how Microsoft makes more changes to Game Pass Xbox in the future with a level of only the level supported by advertising, or mobile offers.

“The big question in the future is whether Game Pass can be a stable product from the console and how much better they can reach this audience,” he said. “At least this will require a lower entry cost (necessary) and experiments only with a cloud supported by advertising or mobile first offers.”

The Game Pass Essound and Game Pass Premium offers more advantages than before at the same price as now, at present, PC Games and Xbox Cloud Gaming. PC Game Pass, which includes games on the first day, also has an increase in price from $ 12 a month to 16.50 dollars per month.

The higher price for Ultimate Lear includes some new content, such as Ubisoft+ Classics and Fortnite Crew, but fans are not happy, as many said that they would not use new content.

Several retailersGamestopIN AmazonIN TargetIN Best purchase – Still selling Xbox Game Pass Ultimate at a lower price of $ 20 per month or $ 60 in three months. You can add up to three years of subscription on the game pass.


Throughout life and an avid gamer, William d'angelo Vgchartz was first represented in 2007. After many years of support for the site, he was involved in 2010 as a younger analyst, making his way to lead the analyst in 2012 and took on equipment estimates in 2017. He expanded his participation in the game community, obtaining content on his own. YouTube channel And Twitch ChannelYou can follow the author on BlueskyField

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