When do Black Friday sales end in Australia? The day itself might have been and gone, but the deals are far from finished – here’s when the 2025 discounting wraps up

While its name may imply a 24-hour period of insane discounts, the days were trampled by crushes of shoppers eager to take advantage Black Friday Sale are firmly in the past. In reality, Black Friday sales in 2025 will often last for weeks. Trust us: the deals team here at TechRadar Australia has been tracking the deals since early November.

As an example of a sale that started well before the official November 28th date, Amazon has canceled its Black Friday deals November 18 – a full 10 days earlier. Many of Australia's largest retailers have followed suit. Amazonand start selling long before the main event.

Since start dates can be quite unpredictable, it is not surprising that end dates can be as well. This is especially true now that Cyber ​​Monday – an event that began as an attempt to match the in-store Black Friday mania with its online-only counterpart – now simply extends the deal frenzy into an entire four-day weekend.

However, it's worth noting that while sales may not be as time-limited as before, select products may still sell out – we've seen some stellar savings come and go as early as November. Prices at some stores can also fluctuate, so what was a good deal five minutes ago may no longer be – so if you see an item at a good discount, our general advice is to take advantage while you can.

Interested in our favorite deals available right now? We offer LIVE stream all the best Black Friday sales in Australia, but you can check out our top 10 picks below.

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