Could the world soon see the connection between Taylor Sheridan And Arsenal football legend Thierry Henry?
Having just closed a deal worth over $1 billion for the rights to Champions League football in the UK, Paramount+ has launched a partnership with Arsenal that the US giant says will “see Arsenal players, club legends and fans come together to celebrate some of Paramount+'s iconic series.”
Paramount noted similar Landman And MobLand as it shows Arsenal will gain marketing power. Arsenal will also work with Paramount+ on a series of social media campaigns, with Paramount+ branding to be displayed during men's and women's matches on the big screen.
Henry, an Arsenal football legend, today narrated a promotional video entitled 'For the Love of the Team'.
“We are thrilled to bring together Paramount+ and Arsenal—two iconic global brands whose supporters live and breathe passion,” said Marco Nobili, executive vice president and global general manager of Paramount+. “With such hit series as spongebob, South Park, Landman, Yellowstone and more, we create experiences that celebrate teamwork, elevate the game and bring fans together.”
Paramount entered into a similar deal with David Beckham last year when Beckham hosted the CBS alternative show. Sport“Report about the Champions League.
The news comes just days after upstart Paramount-Skydance secured the rights to the show. Champions League in the UK and Germany after a heated auction that runs from 2027-2031 and reportedly cost the studio much more than Warner Bros.' current $1.3 billion deal with TNT Sports. Discovery.
