Google is introducing a new Chrome browser feature for Android and desktop users that automatically turns off notifications for websites you already ignore. Chrome Security check function already provides similar functionality for camera access and location tracking permissions.
This new automatic recall feature is based on similar function to Android it already allows Chrome users to unsubscribe with one click from notifications from websites they don't care about. This feature will not override notifications for any web apps installed on the device, and permissions will only be disabled for sites that send a lot of notifications that users rarely interact with. According to Google, less than one percent of all web notifications in Chrome currently receive any interaction from users, which often makes them more distracting than useful.
“We've already tested this feature. Our test results show a significant reduction in notification overload with only a minimal change in the overall number of notification clicks,” Google said in a statement. “Our experiments also show that websites that send fewer notifications actually see an increase in clicks.”
Chrome users can turn off the auto-revocation feature entirely or keep certain site notifications by either visiting the website to turn them back on or re-granting permissions using the Security Review feature. We've asked Google to confirm when this feature will be released.
